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Thoroughbred Park

Sponsorship

THE CANBERRA RACING CLUB WELCOMES PROSPECTIVE SPONSORS

The Canberra Racing Club welcomes prospective sponsors. Join a vast network of like-minded businesses and share this unique experience with your valued clients and staff with the additional benefit of local and national exposure for your business.

Race sponsorships are available for most meetings at Thoroughbred Park throughout the racing season. Choose from popular race meetings such as the John McGrath Auto Group Black Opal Stakes, TAB Canberra Cup or the TAB Melbourne Cup race meeting in November.  Alternatively there are potential sponsorship opportunities throughout the year at one of our non-feature meetings.

Opportunities are available to sponsor a whole race day and name each race after one of your brands, one of your members or one of your valued clients. Join the likes of John McGrath Auto Group, TAB, Affinity ElectricalTechnologies and various charity organisations who have all reaped the benefits of combining a raceday sponsorship with a corporate function at Thoroughbred Park.

Thoroughbred Park offers a range of sponsorship and hospitality packages, alternatively our Marketing & Sponsorship Executive Robbie Ringland can meet with you and discuss your individual requirements for a tailor-made race day package.

All race and raceday sponsorships are specifically tailored to suit your requirements. Packages can include the following benefits:

  • Naming rights to a race or naming rights to the day and to all races on the program

  • Signage

  • Advertising

  • Trophy presentation (specified races)

  • Television, radio and social media coverage

  • Brand or name mentioned in various publications

  • On-course promotional opportunities to captive audiences

  • Exclusive privileges

  • Invitations to Canberra Racing Club events

  • Corporate Function (at additional cost)

  • Opportunity to purchase additional: signage and branding for your sponsored race. Options include: branded strappers jackets, saddlecloths, horse rug and trophy presentation.

Individual and full race day sponsorship is available.

There may be some sponsorship "specials" available throughout the year.  Please contact the Marketing & Sponsorship Executive for more details.

Thoroughbred racing in Canberra has a very broad appeal across many socio-economic groups. Market research indicates that interest and attendances are well above average in categories such as Public Servants, Professionals, Managers and Retirees.

Sponsorship at Thoroughbred Park offers unique experiential branding opportunities, tactical advertising and more targeted communication channels.

Non-feature race naming rights

  • Race Naming Rights to one race.

  • Opportunity to entertain guests with hospitality options (hospitality additional costs).

  • Complimentary Admission and Parking

  • Race books

  • One full-page A5 colour advertisement in the race book*

  • Television, press and radio coverage*

  • On-course signage opportunities on your race day including the super screen

  • Opportunity exists to run on-course exhibits or promotion. (All on-course exhibits and promotions must be approved by the Canberra Racing Club)

  • Listing in the Annual report

Non-feature race day naming rights

  • Impress clients, reward staff or raise money for a charity of your choice.

  • The Sponsor will be provided with a private function area in one of Canberra’s best sporting corporate hospitality facilities, the exclusive Silks Room suitable for entertaining up to 250 guests.

  • The fully air-conditioned Silks Room, with its floor to ceiling glass windows that look directly out to the track, offers ‘the best seats in the house’ on race day and includes:

  • Access to the public outside area with tiered-seating

  • Private TAB facility

  • Televisions for the convenience of your guests

  • VIP Function tickets will be issued, these tickets will admit your guests to the course, Members’ Stand and Silks Room

  • Food & Beverages are not included in the package and are an additional cost.

  • Race books will be provided for your guests

  • A5 full colour racebook ad per sponsor.

  • Television, press and radio coverage*

  • On-course signage opportunities on your race day including the super screen

  • Opportunity exists to run on-course exhibits or promotion. (All on-course exhibits and promotions must be approved by the Canberra Racing Club)

  • Listing in the Annual report

I'm interested in sponsorship

Select all you are interested in:

Sponsors

  • Affinity Constructions Australia Logo
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